Jagriti Enterprise Centre - Purvanchal is an incubator beyond metros with a mission to strengthen the enterprise ecosystem in Tier 2 and 3 districts of India, starting from its home district Deoria. JEC-P is leading the creation of a visionary district enterprise ecosystem that will drive enterprise led development in Purvanchal.

Its incubation support enables the local entrepreneurial leaders to scale up their enterprises and create local impact by offering our core services of market connect, business strategy mentorship and connect to funds. Jagriti's on ground cadre of enterprise facilitators Udyam Corps support the incubatees with these services as well as connect them to the 4500+ strong national network of Jagriti Yatra.


India is at the cusp of the largest social change in its entire history. With 1.3 billion mouths to feed and another 12 million being added every year, it has the colossal task of balancing growth with supporting its population in a productive manner. With 58% of its population living in smaller towns and villages, there is an ever-increasing migration to major cities like Delhi and Mumbai threatening the resource limits therein. The next 15 years are crucial. With 100 million jobs required and the young population peaking in 30 years, conventional job growth has failed to bail us out. This is the time to Build India through Enterprise.

Sectoral Focus

Agro Business
Women Empowerment

JEC-P Centre

A visionary physical incubation Centre is planned at Barpar in Deoria. To be constructed around a 200 year old Banyan tree this Centre will provide world class services and facilities to small and medium entrepreneurs of middle India districts of Purvanchal.

Integrating co-working spaces, prototyping labs, digital library and various Centre of excellence the architecture of the Centre integrates sustainability with the best of modern design.


Our incubatees are trailblazers leading the development of Purvanchal and paving the way for uptake of enerprise by others in the region.

Rahul Mani

Rural Shores

Pooja Shahi

Deoria Design

Sudhir Srivastava

Apparel cluster

Sanatan Srivastava

Apparel cluster

Shagun Setia

Rural Roots

Saddam Ansar

Apparel cluster


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